As Your NRG continues to grow as the fourth largest fuel oil distributor in the mainland UK, our Marketing department is looking for a B2B Marketing Executive to join their team. Working across four distinct brands, this role focusses on driving lead generation, brand visibility, and customer engagement through targeted marketing strategies. The B2B Marketing Executive will support Your NRG’s growth by enhancing its marketing efforts across digital and traditional channels.
Key Responsibilities
- Assist the Senior B2B Marketing Executive in executing marketing strategies for four brands
- Develop and implement digital and traditional campaigns aligned with business goals
- Manage email marketing campaigns tailored to brand positioning
- Create industry-specific collateral (brochures, flyers) within a structured calendar
- Oversee and grow B2B social media channels for engagement and lead generation
- Publish articles and blogs to enhance brand visibility and website traffic
- Refine customer journeys to improve engagement both online and offline
- Monitor campaign performance and provide actionable insights
- Maintain accurate B2B customer databases for targeted campaigns
Required Competencies
- Strategic execution: Translate strategies into impactful campaigns
- Digital expertise: Proficiency in email marketing, social media management, and content creation
- Lead generation: Skilled in attracting and converting B2B prospects
- Content development: Ability to create compelling, industry-specific materials
- Data analysis: Track performance metrics to optimise strategies
Experience & Skills
- Proven experience in B2B marketing within a fast-paced environment
- Hands-on expertise in CRM/database management, email marketing, and social media
- Analytical skills for campaign optimisation; graphic design experience is a plus
Ready to drive your career forward? Join Your NRG as a B2B Marketing Executive, submit your CV today.
Submit Your CV.
